Unlocking the potential of your business often hinges on forming the right partnerships. Choosing the right premium partners can provide you with the tools, support, and visibility needed to thrive. This article explores the top premium partner programs that can help you succeed.
Key Takeaways
- PartnerStack offers robust support for managing partnerships effectively.
- The Microsoft Partner Network helps you stand out with exclusive badging and proven capabilities.
- Azure Marketplace provides resources to foster long-term business growth.
- AWS Partner Network supports technical skill development and customer reach expansion.
- Google Cloud Partner Advantage helps you differentiate your business and expand your customer base.
1. PartnerStack
PartnerStack is a partner discovery tool that helps businesses find and manage the right partners. With PartnerStack, you can recruit, activate, track, commission, and optimize your partner relationships all in one place.
Key Features
- Recruit: Attract high-quality, great-fit partners.
- Activate: Enable partners with best-in-class resources.
- Track: Monitor every partner-sourced lead.
- Commission: Incentivize partners with rewards and commissions.
- Optimize: Improve performance with reports and insights.
Partner Onboarding
From PartnerStack’s portal, you can design and send partner onboarding sequences linking to various resources. Customize and organize content for different types of partners, and connect to an LMS to deliver top-tier training.
Community and Engagement
PartnerStack supports its customers with PartnerSlack, a community where partners can share success stories, sample sales slide decks, use cases, and genuine advice. This community acts almost like mini influencers for partnership activation.
PartnerStack is a comprehensive tool that simplifies the process of managing partner relationships, making it easier for businesses to grow and succeed.
2. Microsoft Partner Network
The Microsoft Partner Network is a fantastic way for businesses to grow and succeed. You can explore different partner programs offered by Microsoft to find the best fit for your needs. Whether you’re looking to build, market, or sell, there’s something for everyone.
Partnership
- Partner with Microsoft
- Maximize your partnership
- Strengthen your security
Build
- ISV growth
- Compare offerings
- Benefits Guide
Go to Market
- Marketing resources
- Commercial marketplace
Sell
- Sell with Microsoft
- Cloud Solution Provider
- New commerce experience
- Partner incentives
Differentiate
In the Partner Center, you can manage membership with Microsoft and access a variety of tools and resources. This platform helps you stay organized and make the most of your partnership. The Microsoft Partner Network is designed to help you succeed at every stage of your business journey.
3. Azure Marketplace
The Azure Marketplace offers a variety of opportunities for businesses to explore and differentiate themselves. With options to sell with Microsoft, Cloud Solution Provider benefits, and partner incentives, there are avenues for growth and success. Additionally, the marketplace provides specializations like Azure Expert MSP and Solutions Partner designations. By exploring opportunities in AI, industries, device partners, and learning partners, businesses can tap into a range of resources and support.
4. AWS Partner Network
The AWS Partner Network (APN) is a global program that helps businesses build successful AWS-based solutions. By joining APN, companies can access a wide range of resources and benefits to enhance their cloud offerings and grow their business.
APN offers various tiers, including Registered, Select, Advanced, and Premier, each providing different levels of support and benefits. Here’s a quick look at what each tier offers:
| Tier | Benefits |
|---|---|
| Registered | Basic support, access to APN blog, and limited training resources |
| Select | Enhanced support, more training, and marketing resources |
| Advanced | Priority support, extensive training, and co-selling opportunities |
| Premier | Highest level of support, dedicated resources, and joint business plans |
Joining APN can help businesses differentiate themselves in the market, gain credibility, and access new opportunities. Whether you’re looking to migrate and modernize your existing solutions or develop new ones, APN provides the tools and support you need to succeed.
With APN, you can leverage real-time data monitoring with AWS IoT Core and other advanced services to stay ahead of the competition.
5. Google Cloud Partner Advantage
Google Cloud Partner Advantage is a fantastic program for businesses looking to grow with Google Cloud. Google Cloud is changing Partner Advantage to offer life cycle compensation, more specialization, and more resources. This means more opportunities for partners to thrive and innovate.
With Partner Advantage, you get access to a variety of benefits packages. These packages provide the resources you need to build your cloud and AI practice. They are available for purchase by all partners, making it easier for everyone to get the support they need.
Key Benefits
- Life Cycle Compensation: Get rewarded at every stage of your partnership.
- Specialization: Gain recognition for your expertise in specific areas.
- Resources: Access tools and support to help you succeed.
Partner Advantage is designed to help you grow your business and achieve long-term success with Google Cloud. Explore the options and see how you can benefit from this comprehensive program.
6. HubSpot Solutions Partner Program
The HubSpot Solutions Partner Program is designed to help businesses grow by providing them with the tools and resources they need to succeed. Becoming a partner unlocks benefits that help customers confidently choose your organization or solution to meet their specific needs.
As a Solutions Partner, you can:
- Distinguish yourself from the competition with exclusive badging.
- Demonstrate your organization’s or solution’s proven capabilities to customers.
- Unlock benefits that support business development, increase customer reach, and expand your technical skilling, enablement, and support.
Extensive sales training & coaching – a goal-oriented sales process is the key to securing more retainer business and building long-last client relationships.
HubSpot’s consultative approach involves understanding a company’s pain points, like inefficient lead management, and recommending their CRM software. Their sales enablement includes a comprehensive knowledge base and certification programs for sales reps.
7. Salesforce AppExchange
Salesforce AppExchange is a powerful marketplace where businesses can find, try, and install apps that extend the functionality of Salesforce. Whether you’re looking for tools to enhance your CRM, automate tasks, or integrate with other systems, AppExchange has you covered. It’s a one-stop shop for all your business needs.
Some of the key benefits of using Salesforce AppExchange include:
- Access to thousands of apps and components
- Solutions for every industry and business size
- Trusted reviews and ratings from other users
- Seamless integration with Salesforce products
We are a trusted Salesforce partner offering a suite of best-in-class services like expert consultation, implementation, customization, integration, AMS, & more.
With AppExchange, you can easily find the right tools to help your business grow and succeed. From small businesses to large enterprises, there’s something for everyone on AppExchange.
8. Oracle PartnerNetwork
Partnering with Oracle through the Oracle PartnerNetwork program offers a range of benefits and opportunities for businesses looking to grow and expand. By becoming a partner, you can access resources to strengthen your business, including marketing support, commercial marketplace access, and partner incentives. Additionally, you can differentiate your offerings and maximize your partnership with Oracle. Partnering with Oracle opens doors to new opportunities and growth potential for your business.
9. IBM PartnerWorld
IBM PartnerWorld is a fantastic program for businesses looking to grow with IBM’s vast resources. This program offers a range of benefits that can help you innovate and expand your market reach.
- Access to IBM’s extensive product portfolio
- Training and certification programs
- Marketing and sales support
One of the standout features is the IBM Z on-premises development program, which is part of the IBM Partner Plus tier. This program is designed to help partners develop and test their solutions on IBM’s powerful hardware.
Joining IBM PartnerWorld can be a game-changer for your business, providing you with the tools and support you need to succeed.
10. SAP PartnerEdge
SAP PartnerEdge is a fantastic program for businesses looking to grow with SAP’s powerful tools. This program offers a range of benefits that can help you stand out in the market.
- Comprehensive Support: SAP PartnerEdge provides extensive support, including technical assistance and marketing resources.
- Training and Certification: Partners can access a variety of training programs and certifications to enhance their skills.
- Exclusive Resources: Gain access to exclusive resources like the SAP Certified Solutions Directory, which lists premium certified solutions.
By joining SAP PartnerEdge, you can leverage SAP’s vast network and resources to drive your business forward.
Whether you’re a small business or a large enterprise, SAP PartnerEdge has something to offer. The program is designed to help you succeed and grow in a competitive market.
SAP PartnerEdge is a program designed to help businesses grow by providing access to SAP’s resources and expertise. If you’re looking to take your business to the next level, visit our website to learn more about how we can help you succeed.
Conclusion
In conclusion, these premium partner recommendations are just the beginning of your journey to business success. By putting these strategies into action and regularly reviewing your progress, you can set your business on a path to growth and long-term success. Remember, the key is to stay flexible and keep refining your approach. With dedication and the right partners, your business can achieve great things. Keep pushing forward and exploring new opportunities to unlock your full potential.
Frequently Asked Questions
What is PartnerStack?
PartnerStack is a platform that helps businesses manage their partnerships and grow their partner programs.
How can I benefit from the Microsoft Partner Network?
By joining the Microsoft Partner Network, you can access exclusive resources, training, and support to help your business grow.
What is the Azure Marketplace?
The Azure Marketplace is an online store where you can buy and sell cloud solutions that run on Azure.
What does the AWS Partner Network offer?
The AWS Partner Network provides tools, training, and support to help businesses build and grow on AWS.
How can Google Cloud Partner Advantage help my business?
Google Cloud Partner Advantage offers resources and support to help your business succeed with Google Cloud solutions.
What is the HubSpot Solutions Partner Program?
The HubSpot Solutions Partner Program helps businesses grow by providing tools, training, and support for using HubSpot’s marketing and sales software.